Earlier this month, James Charles released a video in response to recent allegations that he was sending explicit texts to underage minors.
This video came after much backlash and YouTube announcing that he will no longer host Instant Influencer, a reality competition series he produced with the platform.
Soon after the release of his video and his self-imposed break from YouTube, Morphe announced the end of its business relationship with James Charles:
This all came to a head a few hours ago, when YouTube announced it will be temporarily demonetizing James Charles’ channel, citing that he violated the creator responsibility agreement:
[YouTube creators] should remain responsible both on and off the platform. If we see that a creator’s on- and/or off-platform behavior harms our users, community, employees or ecosystem, we may take action to protect the community.
In short, James Charles’ videos will no longer have the ability to be monetized — i.e. make money.
That, combined with the end of his Morphe affiliation, will negatively impact James’ income.
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